Is Entrepreneurship for You?


Starting a business is an exciting proposition, but it’s also an incredibly challenging
undertaking if you do it the right way. The Small Business Administration (SBA)

resources in this section will help you learn

about what it takes to start a business. 

Click each section to read more

to discover everything you

need to know to start

your own business.


Is Entrepreneurship For You?

20 Questions Before Starting

10 Steps to Starting a Business

Understand Your Market

Business Data & Statistics

Business Types

Find a Mentor or Counselor

Ultimate Freelancers Guide 


Build Your Business Plan


Are you interested in starting a business? Creating a business plan is one of the most important steps you will take because the plan serves as your road map for the early years of your business. The business plan generally projects 3-5 years ahead and outlines the route a company intends to take to reach its yearly milestones, including revenue projections. A well thought out plan also helps you to step-back and think objectively about the key elements of your business venture and informs your decision-making on a regular basis.


SBA's Business Plan Tool provides you with a step-by-step guide to help you get started. All of your information entered into this tool is 100% secure and can only be viewed by accessing your account using the password you have specified. Not only can you save your plan as a PDF file, you can also update it at any time, making this a living plan to which you can often refer. You can also use your completed business plan to discuss next steps with a mentor or counselor from an SBA resource partner such as SCORE, a Small Business Development Center (SBDC) or a Women's Business Center (WBC).


Complete each section of SBA's Business Plan Tool at your own pace. Save your work at any time and pick up where you left off the next time you log into the tool. Your information will be saved for up to six months after your last login date.

During the step-by-step process, this tool will update the status of your business plan. Once you save your information and move to a new section in the business plan, a checkmark will appear in the numbered section menu at the top of the screen denoting when each section is complete.


Click Here to get started now and register for a new FREE account that you can use to write your business plan.

Click Here to login in to your business plan account.


Young Entrepreneurs


This 30-minute course introduces young entrepreneurs to the basics of creating and financing a successful business.  You will learn to evaluate your ideas, choose the best financing options and legally register your business. The course will point you to the resources you need on your entrepreneurial journey.  Complete the online checklist before completing the course.  This is an essential guide for any young entrepreneur to complete before starting a business.

Online Checklist

Course (then click Begin Course or View Video)


Customer Service


This self-paced training exercise is an introduction to customer service and how it impacts your business

Topics include:  Defining what good customer service is, implementing good customer service, and how to improve customer service

Course (then click Begin Course or View Video)


Marketing 101: A Guide to Winning Customers


This course is designed to provide a basic overview of marketing. It is a practical program with real-world examples and helpful tips. The course is directed to small business owners who are interested in reaching a broader customer base.

Course (then click Begin Course or View Video)


Below are the competitive events that come under this cluster on the National DECA level.  Always check to see if these are also offered at the Louisiana State CDC as an event.

  • Entrepreneurship–Growing Your Own Business

  • Entrepreneurship Innovation Plan

  • Entrepreneurship Participating-Creating a Franchise

  • Entrepreneurship Participating-Creating an Independent

  • Entrepreneurship Promotion Project

  • Entrepreneurship Written

  • International Business Plan

  • Entrepreneurship Individual Series Event

  • Entrepreneurship Team Decision Making Event


DECA Goes Lean in Entrepreneurship


Beginning with the 2015-2016 school year, DECA began using new terminology and outlines in many of its Entrepreneurship Events. Specifically, DECA has adopted terminology associated with the lean business model canvas. This article will explain why the changes are being made, explain the major components of the lean business model canvas, and provide a list of resources to help advisors and members learn more.


Why the Lean Business Model Canvas?


Input received from industry experts suggested that DECA’s business plan outlines were becoming less and less commonly used by entrepreneurs. The business model canvas and lean start-up canvas are now more commonplace in practice. Further investigation determined that the lean business model canvas mentality was the future and where DECA should align itself.


DECA strives to be at the forefront of industry trends and by adopting the lean business model canvas, DECA is now in a better position to serve instructors and students of entrepreneurship.


What is the Lean Business Model Canvas?


It was discovered that more and more entrepreneurs are framing their business models using a “canvas.”  The canvas is a way to present the key components of a business model on one piece of paper.  Once the key components have been identified, the details of the business plan and model can be filled in using more detail. The Lean Business Model Canvas (shown below) has nine sections or components.  Here is a brief explanations of the components:

  • Problem - In this section, members should list the top three problems their product/service is addressing.

  • Customer Segments - In this section, members should list who the primary customers will be for their product or service.

  • Unique Value Proposition - In this section, members should identify the single, clear, compelling message that states why their product/service is different and worth buying.

  • Solution - In this section, members should identify the top three features of their product/service.

  • Channels - In this section, members should determine the possible pathways to customers.

  • Revenue Streams - In this section, members must explain the revenue model, determine life time values, describe the revenue, and determine gross margins.

  • Cost Structure - In this section, members should calculate the customer acquisition costs, the distribution costs, the human resources costs, and any other additional costs.

  • Key Metrics - In this section, members should identify the key activities that must be measured.

  • Competitive Advantage - In this section, members should describe what about their product/service means that it cannot be easily copied or bought.
























Note: Download the canvas template shown above by clicking  HERE.  This form is what should be used in competitive events to explain your business.


Which Events Use Which Components of the Lean Business Model Canvas?


Download the chart to see which components of the Lean Business Model Canvas are used in each of DECA’s Entrepreneurship Events.



There are many, many videos, books, podcasts, online courses, seminars, etc. related to the lean business model canvas.  Below is a list of suggested resources to begin learning more about this topic:



  • Running Lean: Iterate from Plan A to a Plan That Works (Lean Series) by Ash Maurya

  • Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers by Alexander Osterwalder and Yves Pigneur

  • Value Proposition Design: How to Create Products and Services Customers Want (Strategyzer) by Alexander Osterwalder & Yves Pigneur

  • The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses by Eric Ries

Online Courses



High School Association:

Paul Grethel


Collegiate Association

Ashley Martinez


13967 J R Drive

Walker, LA 70785








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